Protect your Google Ads account from expensive mistakes.

AdPulse Guard monitors your campaigns 24/7, explains problems in plain English, and helps you fix them before wasted ad spend adds up.

Setup takes under 3 minutes Β· No card required

We only ever read. We never change your campaigns. Learn about security β†’

The part no other tool does

When something goes wrong, you shouldn't need a consultant to understand why.

Every other monitoring tool sends you an alert. Then you're on your own. AdPulse Guard sends you an alert and explains it β€” what it means, why it's happening, what to do about it β€” in plain English, right now, as many times as you need.

Verify conversion tracking is configured and active
Roofing Services β€” Search
CRITICAL
Spend: $127Clicks: 412CTR: 4.66%Sales: 092% confidence

This campaign spent $127 and got 412 clicks but recorded zero sales. With 412 clicks you'd normally expect some sales signal β€” the fact that it's zero usually means Google Ads isn't recording sales correctly, not that nobody is buying.

Why this matters

Without conversion tracking, Google cannot optimize your campaigns for actual leads. You're flying blind.

Fix this first
Step 1 β€” Google Ads β†’ Tools & Settings β†’ Measurement β†’ Conversions. Check if any actions are listed and showing "Recording."
Step 2 β€” Complete a test conversion yourself and wait 2 hours to confirm it appears.
Step 3 β€” Do not increase budget until tracking is verified.
Ask a follow-up question...

It's not a chatbot. It's a PPC expert on call, 24 hours a day, for $149/month.

The $3am problem

It usually happens when you're not looking.

A campaign targets the wrong audience for 4 days. A product goes out of stock but keeps spending. A competitor enters your auction and quietly triples your cost-per-click. A budget that was supposed to last a month evaporates in a week.

You find out when you check in. By then, it's already expensive. Most advertisers check in once a day. Maybe twice if they're anxious. But your campaigns run 24 hours a day, and the algorithm doesn't care that you have 47 other things to do.

AdPulse Guard watches while you don't.

The cost of not knowing

Every hour you don't know, your account could be losing money.

Most advertisers don't lose money because they're bad at Google Ads. They lose money because problems go unnoticed for hours β€” or days.

Conversion tracking stopped recording.

A site update quietly breaks your conversion tag. Google keeps spending, but can't optimize toward real leads β€” and the dashboard still looks fine.

Caught early: Flags spend with zero recorded conversions within hours β€” not on your next monthly review.

Google spends your budget faster than you planned.

Since March 2026, Google paces campaigns that use ad scheduling toward the full monthly cap. A campaign set to run only on certain days can now spend well beyond what it used to, and nothing in the account looks broken.

Caught early: Budget pacing recalculates every hour and flags the campaign while there is still budget left to protect.

Cost-per-click suddenly spikes.

A competitor enters your auction and your cost-per-click quietly doubles. You pay far more for the same clicks.

Caught early: Detects the spike as it happens and explains exactly what changed.

Products go out of stock while ads continue spending.

An item sells out but its ads keep running, so you pay for clicks that can't convert.

Caught early: Surfaces spend on stalled, zero-converting products early.

AdPulse Guard finds expensive problems while they're still inexpensive to fix.

Budget pacing Β· what changed in 2026

Google changed how it spends your budget. We check it every hour.

Google Ads change Β· effective March 1, 2026

Google now paces campaigns that use ad scheduling toward their full monthly budget, rather than holding back for the hours your ads aren't set to run. The caps didn't move. A campaign can still spend up to 2Γ— your average daily budget on any one day, and up to 30.4Γ— that across a month. Your schedule still applies. Google just spends harder inside it.

If you run your ads on a schedule, this is the change most likely to cost you money this year. A campaign restricted to a handful of days a week can now spend far more per month than it used to. Nothing looks broken while it happens. Your ads serve, your campaigns stay active, and the difference turns up on the invoice.

So budget pacing is the first thing we recalculate on every hourly sync. You see where each campaign stands against its monthly budget in traffic-light colors. Green is on pace, yellow is worth watching, red means act now. When a campaign is on track to burn through its budget early, we tell you the date it will run out.

β€œproactively pace budgets to spend up to the full 30.4x monthly limit”

Anu Adegbola, Search Engine Land, February 25, 2026 β€” reporting Google's notification to advertisers.
Budget Pacing β€” This Month
Summer Sale CampaignOn Pace β€” 45% of budget, 47% of month
Brand KeywordsWatch β€” 71% of budget, 47% of month
RetargetingAct Now β€” 94% of budget, 47% of month

You don't have to be watching the dashboard for this to work. When a campaign crosses into overspend territory, it raises an alert with the numbers behind it and what to do next. Critical problems email you as soon as we find them.

The budget pacing tracker is included on the Pro plan.

Weekly reports

Proof that it's working, in your inbox every Monday.

Every Monday morning, a branded performance report β€” what changed, what it means, what to watch this week. 30 seconds to read. Replaces 2 hours of manual reporting. Every report explains what changed, why it happened, and what you should do next.

Your AdPulse Guard Weekly Report β€” March 10
support@adpulseguard.com
Performance Summary
Clicks3,412+12%
Impressions148,920+9%
Conversions214+18%
Spend$4,580-8%
Cost Per Conversion$21.40-11%
ROAS4.2x+0.6x
Average CPC$1.38+4%
What Changed This Week
↑Brand campaign conversions increased 18% after expanding high-performing keywords.
↓You’re paying 14% more per click after a new competitor entered the auction.
↑Budget pacing returned to healthy levels and is back on track for the month.
↑Search impression share increased 11%, meaning your ads are appearing more often.
Top Alerts
CRITICALConversion tracking stopped recording β€” Shopping β€” Core
HIGHBudget 92% spent with 9 days left β€” Search β€” Brand
MEDIUMCTR down 18% week over week β€” Display β€” Prospecting
3
New alerts
5
Resolved issues
$1,240
Estimated savings
18
Campaigns monitored
Free Β· no trial required

Not ready for a trial yet? See what we'd find in your account first.

Run a free, one-time Google Ads Health Check and see exactly what AdPulse Guard can find in your account β€” a prioritized list of what's costing you money, in about 60 seconds. It's the same intelligence that then monitors your account 24/7.

One-time & free We only ever read β€” we never change your campaigns Prioritized recommendations Connects naturally to continuous monitoring
Get My Free Google Ads Health Check β†’

No credit card. No trial required. One free report per Google Ads account.

Why AdPulse Guard

Most Google Ads tools are built for people who do this for a living.

They assume you already know what an impression share is, and that you have time to sit with a dashboard until it tells you something. If that describes you, there are good tools out there. This one is for everybody else.

What monitoring usually means
β€”An alert telling you a number moved.
β€”A dashboard you still have to interpret.
β€”Language that assumes you already know the language.
β€”Pricing built around agency seats and client counts.
β€”If you get stuck, you hire someone.
What AdPulse Guard does
Tells you what the number means and what to do about it.
Names the campaign, the amount, and the first step to take.
Plain English. No jargon, no PPC background needed.
Priced for one business, from $49 a month.
If you get stuck, you ask a follow-up question and get an answer.

Monitoring that explains itself, for advertisers who never planned to become PPC experts.

We only ever read, so nothing we find can change your campaigns without you.

Pricing

One prevented mistake pays for months of AdPulse Guard.

Broken conversion tracking, runaway spend, a sudden CPC spike, a stalled campaign β€” catch one expensive problem a month and it has already paid for itself many times over.

Pro Plan
$149/month

Founder pricing, locked in for life. Increasing to $199 for new customers.


  • Included: Google Ads accounts monitored 24/7 β€” Up to 5 accounts
  • Included: Immediate alerts for high & critical problems
  • Included: 11 anomaly detection types
  • Included: Plain-English AI explanations and recommendations
  • Included: Configurable alert sensitivity
  • Included: We only ever read β€” we never change your campaigns
  • Included: Weekly performance report
  • Included: Ask AI about your campaigns β€” 100 questions a day
  • Included: AI recommendations β€” 50 a day
  • Included: Fresh analysis on demand β€” 30 a day
  • Included: Budget pacing, updated hourly
  • Included: Monthly executive report
  • Included: Slack notifications alongside email

7 days free Β· no card required Β· nothing to cancel

Start free trial β†’

Running a single account? Starter is $49/month β†’
Founder pricing too β€” increasing to $79 for new customers.

Cancel any time. No contracts. No setup fees.

We only ever read your account β€” we never change your campaigns. Exactly what we can and can’t do

Common questions

Protect your Google Ads account before the next expensive mistake.

Setup takes under 3 minutes. Your campaigns keep running whether you're watching or not.

Start your free 7-day trial β†’

7 days free, no card required Β· Works with any Google Ads account